Asteri International Inc. is a Toronto based consulting company focusing on improving business growth by creating Business Effectiveness and Sales Excellence by optimizing resources and aligning strategies processes and people.
We help our customers to create more customer-centric organizations, as well as improving cash flow through financial advice and lending solutions. We take a holistic approach to our customers' current situation and desired future state and find the best and most effective solution, addressing all relevant areas.
George is a Senior Consultant at Asteri International, focusing on Sales effectiveness, Business Development, and Organizational efficiency. He also supports companies who want to enter the Canadian market.
George has over 20 years of international B2B sales experience in management positions from IT, Telecom, and transport solutions.
In addition to this, he has several years of experience as a senior management consultant focusing on B2B sales and leadership development at one of the world's leading research companies on B2B Sales Excellence.
George speaks 6 languages, has lived, and worked in 5 different countries. He has significant experience in change management, organizational and leadership development. He has developed organizations and managed cross-functional sales teams. George has designed and implemented strategies, tools & methods, processes, and performance management structure. He has also conducted B2B sales and leadership training in 39 countries around the world for large global enterprises.
Liliana is our Financing Expert and responsible for Asteri’s financial services portfolio.
Liliana Rizopulos is also the owner and President of Liquid Capital Financial Services, providing working capital solutions to small and medium-sized companies.
Throughout the years Liliana has seen many businesses struggle due to the lack of cash they need to sustain their growth and their day-to-day operations. With over 20 years of international experience in the financing field, she has the expertise to help companies find the best solutions that allow them to grow and reach their full potential.
Liliana has extensive experience in providing financing solutions globally and to a wide range of industries, including transportation, telecommunications, mining, and professional services. Before joining Liquid Capital, she was a trusted advisor in international trade and finance at the Swedish Export Credit Agency. She has also worked with different multinational and financial institutions in The United States, Europe, and Latin America, offering financial solutions and helping her clients succeed.
Liliana holds an MBA from Thunderbird School of Global Management and has a BSc in Finance and International Relations. She speaks English, Spanish, Portuguese and Swedish, and has lived in six different countries. Currently, she is a director on the Board of Directors of the Swedish Canadian Chamber of Commerce, and an active member of a number of local Chambers of Commerce in Ontario. She has a passion for entrepreneurship and champions women entrepreneurs through the different organizations she belongs to.